Chapter 4 On Track To Break Franchise Record With Opening Weekend Box Office

Deadline reports that box office analysis from EntTelligence shows that more than a third of the impressive opening box office take from "John Wick: Chapter 4" is made up of ticket sales from IMAX and other premium large format screenings, as well as 4DX. Not only are people excited to see the movie on the big screen, they seem to be interested in seeing it on the biggest screen possible (and in some cases, on a seat that shakes around as well).

That's all the better to enjoy the cinematic shots in "John Wick: Chapter 4" that have already earned effusive praise from fans, and a survey from PostTrak says that 26% of viewers say that they'll see it again in theaters, despite the film's lengthy runtime of almost three hours. That means the latest outing for the world's most popular revenge-obsessed killer for hire could prove to have some serious box office legs. It also makes it all the more likely that "John Wick: Chapter 4" will eventually become the highest-grossing Wick adventure of them all.