What Happened To CordaRoy's After Shark Tank?

Things got off to a rough start after Young's "Shark Tank" appearance aired. The site was flooded with about 1,000 times the normal traffic it receives, and the server was overwhelmed. Young spent two days getting CordaRoys.com back online, and since then business has been booming (via Shark Tank Blog).

Before "Shark Tank," CordaRoys generated about $1 million in total revenue (via Shark Tank Blog). "Shark Tank" had an immediate positive effect on the company's bottom line, as the company brought in $3 million in 2014 alone. The company hit $10 million in total lifetime sales in 2018, and currently it brings in about $5 million a year.

The "Shark Tank" appearance led to several new business opportunities. One catalyst for CordaRoys' growth was its many appearances on QVC, which Greiner facilitated. Young also made a deal with Costco to sell his products in its stores. In October 2018, CordaRoys upgraded to a 20,000 sq. ft. manufacturing facility to handle the increase in demand (via Shark Tank Blog).

Going on "Shark Tank" is no guarantee for success, but in CordaRoys' case it was a game changer.